Canopy Compute
Re-introducing the new era of cloud computing
BRAND GUIDELINES
WEBSITE
MOTION DESIGN
DIGITAL ASSESTS
TEMPLATES

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OVERVIEW
Canopy is a cloud procurement platform helping companies buy compute with confidence, from GPU sourcing and provider comparison to contract negotiation, cost optimisation and expert FinOps guidance.
For two years, a simple brand and a Lovable-made website carried Canopy through its early growth. Then came a new funding round and a launch event on the horizon. Canopy needed a look and feel to match where the company is heading: a brand that speaks to today’s audience and a website that stands apart from competitors with a premium edge.
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PROJECT OVERVIEW



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WHAT WE DID
In six weeks, we gave Canopy a brand and website worthy of its next chapter. The company stepped into its launch event with a premium presence that speaks to its audience, stands out from competitors and leaves a lasting first impression.
We worked to a launch date that couldn’t move. Two weeks shaping the brand, four weeks bringing it to life online, all in time for Canopy’s big moment.
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OUR PROCESS
Brand discovery
We explored who Canopy serves today and how it wants to be seen, defining a direction that reflects a funded, ambitious company.
Visual identity
We crafted a new identity with a premium feel, from logo and colour to typography and imagery, captured in brand guidelines ready for launch.
Website design
We designed a new website that carries the brand into every page, presenting Canopy’s offering with clarity and setting it apart in a crowded market.
Launch handover
We delivered a website ready to go live for the launch event, with the brand set up to scale across every touchpoint.



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CLIENT FEEDBACK
In six weeks, we gave Canopy a brand and website worthy of its next chapter. The company stepped into its launch event with a premium presence that speaks to its audience, stands out from competitors and leaves a lasting first impression.
We worked to a launch date that couldn’t move. Two weeks shaping the brand, four weeks bringing it to life online, all in time for Canopy’s big moment.

James Marks
CEO of
Canopy Compute
Impressions worth remembering
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